Booking page

A dedicated web page generated by a scheduling tool that lets the other person book directly from your free time.

A booking page is a dedicated web page generated by a scheduling tool that lets the other person book directly from your free time. Simply sharing the URL fixes the date without any back-and-forth emails.

The basic structure of a booking page

Required
Calendar view
Open slots are shown visually. Only bookable dates and times can be clicked
Required
Choosing the length
The meeting length can be chosen, such as 15 / 30 / 60 minutes
Required
Booker information form
Enter name / email address / company name and so on
Optional
Automatic time zone detection
Automatically detects and displays the visitor's time zone
Optional
Questions (custom)
Advance questions such as "Please tell us the topic"

Booking pages vs traditional scheduling

A commonly cited advantage of booking pages is that they shift control of scheduling from “the one who invites” to “the one who books.” Back-and-forth emails become unnecessary, and double booking can also be avoided automatically, as long as it is an overlap with events already on a connected calendar.

Situations where booking pages work especially well

  • A sales team accepts meeting bookings from prospects
  • Customer success sets up regular meetings with customers
  • A recruiting team schedules interviews with candidates
  • A consultant manages sessions with clients

Pitfalls when adopting one

Where booking pages tend to stumble in practice is publishing too many open slots. If every blank on your calendar is bookable, even the time for focused work gets filled by other people. You can more easily avoid this kind of filling up by limiting in advance the hours in which you accept bookings (for example, afternoons only) and setting a daily booking limit and buffer time between bookings before publishing. Also, adding one advance question (such as “Please tell us the topic”) makes it easier to grasp the topic before the day.

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